Guess the Price of Food & Drinks Through the Decades

How much was the first Big Mac, a Whopper or a Snickers bar? This quiz puts historic food prices to the test. You guess what famous snacks, sweets, fast food and drinks cost when they first went on sale.

A Swanson TV dinner. Historic food prices: the first TV dinner cost 98 cents in 1953.
Photo: 1950sUnlimited, CC BY 2.0, via Wikimedia Commons.

Every answer shows the original price and the price in today’s money, adjusted for inflation. Many favourites cost just a few cents when they launched.

Play the Food & drinks quiz  →

Food & drinks launch prices, then and now

Swanson TV Dinner1953 · launched at $0.98AriZona Iced Tea (big can)1992 · launched at $0.99KFC Double Down2010 · launched at $4.99

All 44 Food & drinks questions

Every product below is a real question in the game. Can you guess where it comes from and what it cost when it first went on sale?

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More price-guessing categories

Famous historic food prices, then and now

Here are some of the historic food prices you can read about in full. Each one links to the story behind the price.

Historic food prices show inflation very clearly, because the products have barely changed. A burger or a chocolate bar is still the same thing, so the price gap is easy to see.

Old prices can look tiny, but inflation changes the picture. We convert every launch price with the US Consumer Price Index from the US Bureau of Labor Statistics. You can browse every story on our famous launch prices page.

How to play

Most rounds start with a world map. Drop a pin where you think the product was invented. Then guess its original launch price. We reveal the real price, its value in today’s money and how far off your pin was. The closer you are, the more points you score.